ATHEIST BLOG
We've fallen a shade in love with colourful shoelaces
Since 2012, we've proudly offered our customers any shoelace colour they like, as long as it's brown. But that's all changed now...
Zoom with us from our shop, Saturday, 4.30 to 7.30pm (CET)
We rarely show our faces, but recently we've spent more time than usual gazing at each other over Zoom, and we thought... wouldn't it be nice if we could have an actual Zoom meeting with all our customers, where you can ask questions and browse shoes in person, using real voices and faces and stuff?
Our shop in Berlin is closed, for the duration of the lockdown, and we really miss hanging with our customers. So maybe it's time we opened up again, digitally?
Hang with us at our shop, via Zoom!
This Saturday (18th of April) we're gonna host a Zoom meeting, live from our shop in Berlin. And you're invited!
You can browse shoes, ask us anything, or just hang out.
We'll start at 4.30pm (German time) and go until 7.30pm, so the good people of West Coast USA can join. And, if it works, we'll keep doing it, every Saturday, same time.
Here's a link to the meeting: https://us02web.zoom.us/j/83113766716 (brave us). If the link doesn't work for any reason, we'll post a new link on our Facebook Page just before the meeting starts.
See you soon!
Hugo, David, Katrin & Nana
Our PHYSICAL Shop is Closed, but our Webshop is Open for Business as Usual (atheist.shoes)
Dear Customers,
We do hope you're remaining safe, sane and hopeful in these challenging times. It's pretty clear everyone's life is getting upended by Corona and we hope you're coping with the changes.
For us, the imminence of massive change first became clear 2 weeks ago, on a Saturday afternoon, when our Berlin shop was eerily quiet. Every day since was the same and, on Tuesday, we took the same step as other "non essential" businesses in Berlin, by closing our doors for who-knows-how-long.
We've never felt quite as "non-essential" a business as we do right now. And our hearts go out to those businesses that do remain vital to keeping society functioning, and are striving to overcome new complexities to do so. We think in particular of our friends who run a bakery, a grocery store and a restaurant and we're throwing what support we can behind them.
We're also mindful that our customers, many of whom have become friends down the years, will be going through their own difficulties. But if you'll forgive us a gross generalisation about the people who tend to buy our shoes, you are some of the brightest, most optimistic and cheerful people we've ever encountered - you've kept our spirits up when business was tough, and we have no doubt you have "the right stuff" to make it through the present situation.
We'd wager new shoes are very low on your current to do list. But, when the time comes, rest assured that our web shop is still very much open for business, as is the DHL shipping service we use to deliver your shoes. It turns out shippers are considered "essential" workers (we salute you, DHL)!
We do expect that any online orders we get over the coming weeks will be crucial to tiding our business over until better days. So, if you do find yourself feeling financially secure enough to fall into a daytime reverie about high quality handmade construction, lusciously soft calfskin lining, and achingly simple minimalist good looks (which we assure you will be very "in" on post-apocalyptic Earth), please do think of us. And know that we are always grateful for your custom.
In the mean time, stay safe, be kind to yourselves and others, enjoy whatever show you're binging & Happy Spring!
The ATHEIST Team /
David, Nana, Katrin, Hugo & co.
Resolution #7 - Upcycle More - CHECK
Behold, our Upcycled Christmas Tree Coat Stand, which can be yours for the right bid (all proceeds going to those affected by the Australian bushfires).
A Human of New York (in Berlin) rocking the new dad look (and his Kitten Testicle Greys)...
We were charmed, this morn (and rendered very broody) by this lovely little slice of new fatherhood, only to realise two hours later it's a customer of ours!
Beautiful work, as always, by Humans of New York.
Happy Birthday to Us! Here's 7% off...
ATHEIST Shoes is 7 years old!
Happy Birthday to us!!
7 years ago, we opened for business. And, somehow, we're still here! It's been a blast, through countless bumps, highs and surprises - new friends, unexpected journeys and thousands upon thousands of ridiculously comfortable shoes. It's fair to say we're feeling emotional... maybe even a tad proud.
We're especially grateful to you, our customers, and we'd like to take this opportunity to say "Danke" for all the support and faith (!) you've shown us down the years.
Whilst we can't offer you a slice of cake (without logistical difficulties) we would like to share with you a 7% discount on all our shoes* (exactly 1% for every year of our existence).... just our humble way of saying thank you.
Simply insert the discount code HappySeven! on the checkout page of our webshop and rejoice as a whole 7 percentage points of price melts into non-existence.
Chin chin and here's to the 14% discount we'll offer in 2026!
Love, the ATHEIST Team
xxx
* discount ends on 7th July 2019
Drumroll please....
We're super excited to launch DAS MATT (black) - our first foray into the nerve tingling world of rubberised leather. It's kind of what unami is to the food world, with a deeply satisfying and stimulating (in a bassy kind of way) touch and appearance.
Check out the boots here, and get your pre-order in snappish, lest disappointment be your lot!
TEAM MEMBER / SALES & MARKETING / FUTURE PARTNER
We're looking for nice, bright, warm and outgoing humans to join our team.
2 to 3 positions, part-time or full-time.
Atheist Shoes Certification of Gifthood!
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